Professional Acquisition
Seminar objectives
The participants
- learn the argumentation concerning the market situation and learn how to use the arguments opposite competitors
- learn how to make an individual plan of acquisition
- prepare in a professional manner for cold contacts
- react successfully to objections by making new contacts by phone
- present themselves and the company very professionally
- train to lead the first customer's conversation successfully
- recognize their personal effect at the phone and in personal first contact and will improve it
Contents
- Ways to success
- Argumentation due to the situation at the market
- Advantages in argumentation in relation to the competition
- Preparing strategy and contents
- Convincing argumentation on the phone
- Dealing with objections within acquisition
- Creation of confidence and positioning
- Presenting the company and the products
- Acquisition telephone calls and personal first contact
- Controlling success
Methods
- Lectures
- Group work
- Spot training
- Role-play
- Feedback round
Organisation
- Target groups
- Sales representatives
- Duration
- 2 days
Description of the seminar "Professional Acquisition" as PDF-Download